Thursday, May 10, 2012

Mother’s Day card

To someone who won’t be needing to buy a Mother’s Day card for the first time in their life, the subject lines on some recent emails are haunting, if not painful:

“Mom's the word”

“Make this Mother's Day memorable with gift ideas from ShopRite”

“There's Still Time! Save 20% & Get Mom Something Special”

“Shop our Mother's Day Gift Guide. (While Mom's not looking.)”

“Save 25% Sitewide & Make Mom :)”

“Show Mom She Raised You With Good Taste”

“Great gifts for Mom under $300 + 25% off”

“LAST Chance: FREE Shipping/NO Service Charge for Mother's Day!”

“30 Tulips for $30: Mom Deserves The BEST!”

“AAA e-Update: Mother's Day Deals, Spring Getaways & much more”

“Mother's Day Brunch: The Perfect Gift!”

“Perfect Gifts For Every Mom On Your List!”

“Mother's Day Gift Guide”

“Shop Our Favorite Picks for Mother's Day”

“$450 worth of Mother's Day savings!”

“Give Mom a Daisy from Marc Jacobs”

“Send A Sweet Note to Mom, get a Free Gift! Details Inside.”

“Sweet! 2 Dozen Roses, FREE Vase & Free Cookies for Mom ♥ Save Over 40%”

“Mom’s Day Brunch Ideas”

“Gift Pack and Free Shipping – Just in Time for Mom”

“The best Mother's Day gifts come in Coach boxes”

“Massage and Pedicure Package for Mother's Day”

“We miss you! Save an extra 20% off gifts for Mom + Free Shipping.”

“Mother's Day musts: 30% off cardigans & jewelry”

“You're Invited! Celebrate Mother's Day Party This Saturday!”

“Spoil Mom with Surprises! Plus 15% Savings for You”

“Great Gifts for Mom + 2012 Draft Cap for You”

“Make Mom's Day with $20 Off NOOK Color or Simple Touch!”

“Mother's Day is May 13th - Send our fresh and flavorful gifts”

“Celebrate Mother's Day in style with Lauren by Ralph Lauren”

“One Great Mom”

“Get exactly what you wish for this Mother's Day”

The former statement, “One Great Mom,” certainly rings true when I think of my mother, Elena, and all she did for me, especially during the challenging times for our family in New York City during the 1960s. But, the latter statement, “Get exactly what you wish for this Mother’s Day,” will never happen again for this son. I just want to hug and kiss her and tell her again, “I love you, mom. Gracias por todo.”





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